Whey protein has been the staple in gyms for decades for the growth of lean muscle tissue and for good reason. Whey contains a high biologically active protein for muscle growth, is low in fat and carbohydrates and contains some natural growth factors. The great news is that scientific advancements have now taken protein supplements to the next level.The decades of scientific research since Whey hit the gyms has culminated in a vastly superior protein and collagen rich supplement that can boost your hard-earned muscle gain and fat loss results so as you can maximise your muscle gain and minimise your love handles.
“I’m yet to try Choc caramel, but Strawbs and the vanilla caramel are 10 outta 10, 100% deeelicious ” – Rebecca Lindenberg
NOWAY BODYBALANCE™ has excellent bioavailability and bio-efficacy
NOWAY BODYBALANCE™ is a unique combination of bioactive dietary peptides (very absorbable protein) from hydrolysed bovine collagen. What this means to you is that you will be taking the most biologically available protein, which has been already broken down in a vastly superior absorbable form to target your muscles for maximum growth. The bioactive peptides do not need to be digested further and are absorbed intact and delivered to your muscles where they work like a ‘lock and key’ to induce a specific function. The peptides then are broken down to release the amino acids at the target site. Studies have found that you can achieve 3 x more muscle growth than whey, 2.5 x more fat loss than whey and 3.75 x more muscle power than whey.¹
Figure 1. The bioactive peptides are absorbed intact within minutes bypassing across the mucosal barrier as a complete peptide that is no longer subject to enzymatic cleavage. This is rapidly followed by a high peak of systemic amino acids.
NOWAY BODYBALANCE™ is made using a unique process recreating a digestive process with specific acids and enzymes capable of making a specific functioning blend. This means half the digestion work has been done for you! Your body can then focus on getting the peptides and amino acids into the muscles where they belong for vastly better results than Whey alone.
But this is not simply a great form of protein. Remember, whey is good but collagen protein is better. Were you aware that collagen is the most abundant protein in the human body? 30-40% of all the protein in your body is made of collagen² NOWAY BODYBALANCE™ is a hydrolyzed collagen protein, meaning it feeds the 30-40% of your body protein Whey barely touches, as well as the other 60-70%. This means better results, and given the hours you spend in the gym each week, you deserve them.
Did you know that less than 10% of your skeletal muscle mass is made up of collagen yet, 30% of your strength and power comes from this collagenous connective tissue? If it is power and performance that you are after, then you need to feed your collagen.
Figure 2. Stimulation of connective tissue compared to whey.³
Every batch of NOWAY BODYBALANCE™ is tested to confirm the presence and activity of the specific protein peptides to ensure efficacy and consistency so you can rest easy knowing what is on the label is what you are really getting.
Collagen makes up 30-40% of the protein in the body.
Collagen is less than 10% of the muscle but generates 30% of strength and power.
Tendon: collagenous tissue that connects muscle and bone
Endomysium: collagenous tissue that wraps every single muscle fiber
Perimysium: collagenous connective tissue that bundles several muscle fibers
Epimysium: collagenous connective tissue that wraps the whole muscle
Fascia: collagenous connective tissue that covers the entire muscle, located over the layer of epimysium
Acid: base balance NOWAY BODYBALANCE™ alkalizing protein NOT alkaline protein
Unique amino acid profile
(these include high amounts of hydroxyproline, bioavailable arginine and glycine)
Hydroxyproline is unique to collagen.
It is not found in whey or vegetable proteins. Hydroxyproline is the major amino acids working with the bioactive peptides responsible for the enhanced collagen support seen with NOWAY BODYBALANCE
High levels of bioavailable arginine
As the collagen peptides are absorbed intact and the amino acids are liberated in the periphery; arginine can bypass the issues with oral absorption of L-arginine from the gut and deliver it directly to the peripheral tissue.
Arginine induces NO vasodilation in the microvasculature of the muscle
Arginine aids creatine synthesis and replenishment
Arginine is involved in protein synthesis
High levels of Glycine
Works with arginine for creatine synthesis
Works with the hydroxyproline for connective tissue synthesis
Most simple amino acid building block / precursor for several pathways involved in;
antioxidant defence systems
Demonstrated in NOWAY BODYBALANCE™ Science
Proper training can build muscle
Proper training with adequate macros (protein, fats and carbohydrates) improves your results from training
Making 15 grams of NOWAY BODYBALANCE™ part of your daily protein allocation can amplify your results significantly
3 x more muscle growth than Whey
2.5 x more fat loss than Whey
3.75 x more muscle power than Whey4
For optimal results, please consume NOWAY BODYBALANCE™ with a suitable nutrition and exercise program.
These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease
Not it's not. Collagen is great, it’s a good Macro nutrient, you get certain health benefits from it, which are good for the gut, and there are some other things that are great as well, but it is not a Collagen Peptide, it’s just not comparing apples with apples.
Probably, the easiest way to simplify it is, most other protein products out there are simply providing either Amino Acids or longer chains of Amino Acids in the form of Proteins and Peptides that merely provide the building blocks that make things capable of happening. So, if you can imagine a construction site, yeah the bricks have turned up, the Peptides are directing the building, they’re the foremen directing the construction site, so the Peptides have the ability to instruct the body to induce a function and then those building blocks are required to make sure that function is possible.
To find out more, check out this blog: //atpscience.com/protein-and-aminos-vs-collagen-transcript-episode-91/
Does 'Peptide' mean it's not safe to take?
Did you know Casein and Gluten are types of peptides? There are many different forms of peptides all with a different purpose and Noway is definitely a safe source. To find out more on Collagen Peptides continue reading here: //atpscience.com/protein-and-aminos-vs-collagen-transcript-episode-91/
When do I use the protein?
We recommend taking 1 heaped scoop in a shaker with 250mL of water post workout. You can also add it in to your smoothies or baking.
What is Body Balance?
Body Balance is a specific product, it is a specific mixture of particular bioactive compounds. They are bioactive Collagen Peptides. Body Balance itself is made by a specific trade secret process, they make it to an exact point where they can measure the combination of Peptides and the free flowing Amino Acids at a particular ratio with a particular molecular weight.
To find out more continue reading here: //atpscience.com/protein-and-aminos-vs-collagen-transcript-episode-91/
As the serving size of protein is 15g per serve, do I still need to make up my protein macros elsewhere for my remaining 15g (or whatever your protein macros are)?
Yes. We recommend getting your protein from whole food sources.
Why is it only a 15g serve of protein?
In the studies done on Body Balance the people averaged around 75 and 80 kilos, and the Body Balance dose for that was around 15 grams. The people that make the Whey, have published a lot of papers saying that for an 80 kilo person a 20 gram dose is ideal, and so when they’re looking at 75 kilo the 15 gram dose of Whey was right smack bang. No one was Protein deficient, and they also screened what would happen across other doses, and we’ve got some interesting information comparing the meta-analysis from other dairy Proteins ranging from 6 grams up to 106 grams, and then also with the Whey Protein isolates, studying those 35 to 88 grams and found that the dose of Whey in the larger doses didn’t seem to do much more, there would be no reason why a 42 gram dose would work better than a 15 gram dose.
To find out more information on this continue reading here: //atpscience.com/protein-and-aminos-vs-collagen-transcript-episode-91/
Why is my Noway Clumping?
TIP; Put the scoop of NOWAY into your shaker first, THEN add water.
NOWAY Protein has got some interesting characteristics in regards to surface area. So, you have to use it as described if you want to drink it straight away, which is one scoop into about 250 ml of water. You can’t put two scoops into 500 ml of water because the surface area, like when you’re looking down into your shaker, it’s only probably the size of a baseball, it can’t disperse quickly enough, and so with the properties it kind of clumps a little bit, so just be mindful of that.
The second thing is, if you do mix it in and leave it for a few minutes and shake it up I think it takes on a nicer property, it has more of a gel flavour to it.
Lastly it is so pure and because there’s no fats or sugars or anything in it, it’s just pure, there’s nothing to hold anything to your tongue. So, we had to go through and try and to add a little bit of fibre and that sort of stuff just to thicken it, but still over 90% of your scoop is going to be Protein.
In todays podcast matt and Jeff discuss some of the misinformation around whey protein and amino acids – specifically around BCAAs and the correct ratio, how much protein is optimal for building muscle, Food vs Supplements for protein intake, IIFYM and macro/hormone interactions, Proteins to avoid and a lot more.
They also answer FAQs on supplementation for endurance athletes, Hashimoto’s, low energy and weight loss blues.
In todays podcast Jeff and Matt discuss Hydrolysed Collagen Peptides and why we believe it heralds new paradigm for building muscle. Jeff and Matt go through some of the research with focus on the amazing benefits it has on Pax7, Mtor and Amp-K pathways in the body and what these pathways do in the body.
As always we tackle a few FAQ’s including questions on Cellulite on the stomach, a 40 year old male testosterone therapy supplement stack and using BCAA’s if you want fat loss and a whole lot more…
As always this information is not designed to diagnose, treat, prevent or cure any condition and is for information purposes only.
I love this protien powder and all other products that I'm using from ATP Science. I've been mixing 1 scoop strawberry with 1 scoop pina colada for my morning kickstarter and it's the yummiest thing ever! I love that it diesnt give me stomach pains and doent make me feel bloated and heavy. It's a light flavor... dont expect a super sweet taste. It's just enough to enjoy the taste without it being overwhelming.
Hi Melinda, thanks for your review and feedback of Noway Protein Powder. It is great to hear you are enjoying the product and flavour. And, most importantly that you are feeling good afterward.
- ATP Team
Friggin the best!
This has been the best protien powder for me. It doesnt give me a belly ache and I feel its effects much more than taking whey
Hi Melinda, thanks for your review and feedback of Noway Protein Powder. It is great to hear you are enjoying the product and can tolerate this better.
- ATP Team
Got banana and strawberry at Dallas Spartan. I hurt my abs at some point during the race and my stomach is very grouchy. Been making do with this and feeling decent still. Gentle on my stomach and my joints feel better from this.
Hi Amanda, thanks for your review of Noway Protein Powder and thanks for stopping by the tent in Dallas! We are so happy to hear you are enjoying Noway and finding it is digesting well.
- ATP Team
Noway did I know i'd love it!
I hate protein shakes....alot. I don't get enough protein in my diet so am often placing myself in a conundrum.
I procrastinated over trying Noway for so long, not believing it could really be any different. I thought "Noway!".
The other day, I was in a supps shop, it was on special, and ATP is my fave brand. So I did it, i took the plunge and OMG...it is amazing! So light, and smooth, easy to drink with no heavy, thick or chunky feeling. No feeling gross or bloated after my protein...I am deadset kicking myself I didn't try it sooner. Don't be like me...if you don't like protein powder, try ATP Noway. I will caveat this by saying, I've only tried the strawberry...also, on the positive side, if you regularly forget to rinse your shaker....No foul smell! Have not found a down side.🍓🍓🍓🥰🥰🥰
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